The YouTuber recommends Onholding, arguing it's a misunderstood company operating in the high-end consumer market, which is less affected by spending cutbacks. He highlights its strong historical revenue growth (33.9% CAGR), improving gross margins (63.9%), and operating leverage, while noting its current valuation (2.3x EV/Sales, 21.6x forward P/E) is reasonable for its growth potential. He also points out that a weak US dollar has obscured its true growth in CHF terms.
“I think on holding is the kind of company that can be look a lot more like Lululemon or even Nike a decade or two from now.” — ▶ 6:40